Cognosis Consulting
With the success of our hosted events, we are now providing various outputs from these sessions
"Spice Up Your Strat Plan"
2nd December 2009, London
Cognosis’ recent Breakfast Briefing explored new ways in which the strategy planning process can be approached in order to create a strategy that every member of the company is committed to and eager to deliver. Traditional strategy plans frequently neglect to involve the full participation of lower levels of management and without their engagement often end up consigned to the bottom drawer and are rarely fully executed.
Nick Miller, Managing Director of Miller Brands UK, was the guest speaker and provided an engaging account of how together with Cognosis they went about re-inventing the strategy at Miller Brands UK. The discussion emphasised the importance of being brave even in difficult economic conditions and examined the role of emotional engagement in the planning process.
Introduction & Guest Speaker Presentation
Nick Miller spoke to the group about his personal experience working with Cognosis.
Nick Miller
Managing Director, Miller Brands UK
How strategy planning can be done wrong and the reasons he felt a new radical approach was needed at Miller Brands UK.
How the new strategy development process at Miller Brands UK builds on the traditional strategy making process to ‘bring to life the strategy’ for the organisation.
How Nick had to share responsibility and resist the urge to control the whole process himself.
The value that Cognosis added to the process
Delegate Testimonials
The group discussion led many of the attendees to start thinking about the importance of engagement and courage when implementing a new type of strategy planning into an organisation. Please listen below for some of the attendees top takeouts from the discussions.
Stuart Branch
Interim HR, Thomas Cook Group plc
Christina Sami
Head of Marketing Development, World Gold Council
Frank Hughes
Service Delivery Director, United Biscuits
For further information on future events and seminars please contact Lindsay Burke - lindsay@cognosis.co.uk
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