Strategy for growth: It pays to get granular
Duncan Campbell, Cognosis Partner, explains why detailed enablers are so important for ensuring your strategy is fit for purpose.
A strategy can’t survive on paper alone. Well-crafted words and striking graphics may grab the attention, but your strategy will remain a document and not an action plan, without the right management processes and skills to drive it forward.
Comparatively, the decision on which market you want to win in is the easy bit. Now, it’s time to consider the ‘strategy enablers’ that will bring it to life. What capabilities do you need to build or change to make it happen? And is the business clear on the required investments and resource to implement it successfully?
Here are 5 quick tips to turn aspirations into a robust strategy.
1. Think nitty gritty, not pretty ditty
A strategy can’t survive on paper alone. Well-crafted words and striking graphics may grab the attention, but your strategy will remain a document and not an action plan, without the right management processes and skills to drive it forward.
Comparatively, the decision on which market you want to win in is the easy bit. Now, it’s time to consider the ‘strategy enablers’ that will bring it to life. What capabilities do you need to build or change to make it happen? And is the business clear on the required investments and resource to implement it successfully?
Here are 5 quick tips to turn aspirations into a robust strategy.
2. First, build a ladder
A strategy can’t survive on paper alone. Well-crafted words and striking graphics may grab the attention, but your strategy will remain a document and not an action plan, without the right management processes and skills to drive it forward.
Comparatively, the decision on which market you want to win in is the easy bit. Now, it’s time to consider the ‘strategy enablers’ that will bring it to life. What capabilities do you need to build or change to make it happen? And is the business clear on the required investments and resource to implement it successfully?
Here are 5 quick tips to turn aspirations into a robust strategy.
3. Pick the right enablers
A strategy can’t survive on paper alone. Well-crafted words and striking graphics may grab the attention, but your strategy will remain a document and not an action plan, without the right management processes and skills to drive it forward.
Comparatively, the decision on which market you want to win in is the easy bit. Now, it’s time to consider the ‘strategy enablers’ that will bring it to life. What capabilities do you need to build or change to make it happen? And is the business clear on the required investments and resource to implement it successfully?
Here are 5 quick tips to turn aspirations into a robust strategy.
4. Don’t be afraid of the weeds
A strategy can’t survive on paper alone. Well-crafted words and striking graphics may grab the attention, but your strategy will remain a document and not an action plan, without the right management processes and skills to drive it forward.
Comparatively, the decision on which market you want to win in is the easy bit. Now, it’s time to consider the ‘strategy enablers’ that will bring it to life. What capabilities do you need to build or change to make it happen? And is the business clear on the required investments and resource to implement it successfully?
Here are 5 quick tips to turn aspirations into a robust strategy.
5. What’s the score?
A strategy can’t survive on paper alone. Well-crafted words and striking graphics may grab the attention, but your strategy will remain a document and not an action plan, without the right management processes and skills to drive it forward.
Comparatively, the decision on which market you want to win in is the easy bit. Now, it’s time to consider the ‘strategy enablers’ that will bring it to life. What capabilities do you need to build or change to make it happen? And is the business clear on the required investments and resource to implement it successfully?
Here are 5 quick tips to turn aspirations into a robust strategy.
A strategy can’t survive on paper alone. Well-crafted words and striking graphics may grab the attention, but your strategy will remain a document and not an action plan, without the right management processes and skills to drive it forward.
Comparatively, the decision on which market you want to win in is the easy bit. Now, it’s time to consider the ‘strategy enablers’ that will bring it to life. What capabilities do you need to build or change to make it happen? And is the business clear on the required investments and resource to implement it successfully?
Here are 5 quick tips to turn aspirations into a robust strategy.